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Volume 39, Thursday 9 June 2011 |
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THIS MONTH'S FEATURED CONTENT |
AN EXTRAORDINARY 12 MONTHS
CLOSED MONDAY 13 JUNE
NEED 24 HOUR ORDER TRACKING?
TIME IS RUNNING OUT TO OBTAIN YOUR FREE STICKERS!
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FINANCIAL YEAR CALENDARS AVAILABLE NOW!
MARKETING MATTERS
CASE STUDY - Outdoor Stickers
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AN EXTRAORDINARY 12 MONTHS
In IBS' 15th year as a trade only supplier, the last 12 months has been extraordinary. We've moved all our production over to waterless printing, allowing us to push sustainable printing at an affordable price to all resellers of print. We've also relocated to state of the art facilities (albeit only two doors down), where we have nearly tripled our floor space and are growing into it quickly. Another change has been the addition of a second Genius 52 UV press. This evolution has, amongst other things, led to a significant reduction in our turnaround times and improvement in quality and colour consistency for our entire product range. A recent report generated from our last 12 months of sales data found that our average turnaround has dropped to an unbeatable 48 hours. This turnaround time has been calculated from receipt of your order to despatch.
Finally, we're starting to produce UV specific products, such as vinyl stickers and polypropylene plastic. You should already be aware of our range of stickers and we'll shortly be announcing more about an entire new range of plastic products. Keep an eye out for it!
As usual, if you'd like to find out more about our products or if you have any questions, please feel free to call us on 1800 062 550.
Have a great month!
The IBS team.
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CLOSED MONDAY 13 JUNE
Please note that IBS will be closed on Monday, 13 June for the Queen's Birthday public holiday. We'll reopen on Tuesday at 8am, however you can continue to process your orders using online ordering throughout the long weekend.
Regardless of whether you use online ordering or email your order to us, rest assured that they will be processed first thing on Tuesday morning upon our return.
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NEED 24 HOUR ORDER TRACKING?
If you're not already using our online ordering system, you're definitely missing out! You need to email us immediately to obtain your log in details. Here are the top five reasons why you should be using online ordering:
- You can place your order and then track its progress during production until it dispatches.
- Our online ordering system integrates directly into the courier delivery tracking system so you can see exactly where your order is after it leaves IBS.
- You can obtain instant quotes via online ordering, without needing to ring or email IBS.
- Online ordering allows you to track your order and account history.
- You can source artwork for re-orders of previous jobs you've placed with IBS.





Overall, our online ordering system has been deemed a winner, as evidenced by the two-thirds of our orders that are already processed this way. If you'd like more information on the benefits of online ordering, please email or call us on 1800 062 550.
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TIME IS RUNNING OUT TO OBTAIN YOUR FREE STICKERS!
If you’d like to tell us what you really think of IBS, you need to log on to www.surveymonkey.com/s/activefeedbackform soon! Regardless of whether it's good or bad feedback, we want to hear from you. It will only take about 10 minutes to complete and in return you’ll receive 100 business card (90 x 55mm) stickers on your choice of indoor or outdoor ‘Sticker Class’ stock for FREE.
We value your opinion and look forward to hearing what you have to say.
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FINANCIAL YEAR CALENDARS AVAILABLE NOW!
Now is the time to be promoting financial year calendars. To make the order process as easy as possible for you, we've uploaded our 2011 - 2012 financial year calendar templates on our website. Please note that we've also updated our DL Tent Calendar die-cut to a slightly different shape from that which we've used previously. It now features two interlocking slits on the bottom for extra functionality. Of course, you can still use the old die-cut if you wish to. Just ensure you include your extra finishing proof when ordering so we know which one you're after.
For instant quotes, log on to online ordering or to obtain your login details, please email info@ibscards.com.au.
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MARKETING MATTERS
You should be reasonably busy with marketing activities at the moment, but not too overwhelmed as you've already scheduled what activities you're doing when and what comes next. Your financial year calendar campaign should be in full swing, with your poster on display and your direct mail letters, possibly containing your DL flyers on calendars, already mailed. This is in addition to your other marketing initiatives.
If you're having trouble with your marketing, it might be a good idea to spend time this month looking at what other companies are doing. Visit our website and see what information we provide our clients and prospects. Look at your competitors' websites and see how they're marketing their businesses. Think about what sets your business apart from the others you've been reviewing and then look at how our self-promotional tools can help you.
I think you've probably got your hands full, so that's enough for this month!
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CASE STUDY - Outdoor Stickers
Last month we highlighted the benefits of our Outdoor 'Sticker Class' stock, with its UV-cured inks and vinyl making it ideal for situations where it's exposed to the elements, such as vehicle stickers.
Vehicle Stickers
We now offer both Indoor and Outdoor 'Sticker Class' stickers in A3, A4, A5, A6, DL, Bumper, Business Card, Square and Tiny sizes. However it's the A3 and A4 sizes that are perfect for stickers to advertise businesses on cars, trucks, vans and trailers. Simply design the artwork, send it through to us for printing and then adhere to your fleet of vehicles or give them away for others to advertise your business. It really is that easy!
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